The history of Black and White Wax
Black & White Wax was considered the saviour of any Afro-Caribbean's hair day. It was originally melted over a hot stove until it reached melting point and then was applied using a hot iron through the hair to achieve the desired look.
It was first manufactured in the USA but had a huge distribution in Jamaica. However, when the decision to re-launch the wax as a mass market product for both Afro and European hair, the manufacturing returned to the USA and here the story begins.
Brought over to the UK in the late 50's it soon developed a cult status in the swinging 60's Carnaby Street. During this time it was also available through mail order in the NME (New Musical Express).
The Punk and Glam rock of the seventies was awash with an array of hairstyles that Black & White supported through the years. The eighties really took Black & White into the spotlight with the high demand for fashionable firm control cuts and styling.
The 90's saw Black & White go from strength to strength, with the high accolade of being awarded in The Times Newspaper 'Top 40 Products of All Time' and Distribution throughout Europe, Australia, New Zealand, The States and Canada.
2001 Black and White Lite was introduced, the first product for over 110 years in the range. The product was met with great success with nominations from New Woman 2002 Beauty Awards for 'Best New Hair Styling Product', Nominated in Essentials Simply The Best 'Must Have Product' and Awarded 'Best Male Styling Product' from Hairflair magazine.
2004 and Black and White wax launch three soon to become heroes Black and White Manik Shaper, Black and White Creative Paste and Black and White Funky Putty. The products are currently being pushed through the craft market i.e salons and wholesalers but the demand is building for a nationwide outlet to take one these new cool products.
